The Farm Story


Born from an ancient riverbed that blessed the grounds with naturally-rich soil, The Farm’s vision of sustainability was originally conceived by Dwight Heard (benefactor of the Heard Museum) in the early 1920’s. He acquired a large parcel of land and then subdivided the property into two-acre parcels that he sold for the whopping sum of $1,150 with the distinct purpose of promoting self-sufficiency. Heard offered a cow and fifty chickens with each purchase.

In keeping with the early philosophy, the ten acres just south of Southern and 32nd Street was planted with 100 pecan trees, and for over 40 years was nurtured by a retired cattleman by the name of Skeeter Coverdale. Ultimately Skeeter determined it was too much work to care for the trees and harvest the 5,000 pounds of nuts each year. He wanted to move to Punkin Center where he could buy a trailer, “drink beer, swat flies, and tell lies” — so he did!

That was the beginning of the Farm as we know it today. Wayne Smith, the Farm visionary purchased the property and began to develop his vision that includes a charming mix of gardens, restaurants and markets. In 2012, Pat Christofolo purchased The Farm after being involved for many years and continues to shape The Farm. Serving the Phoenix metropolitan area, we deliver a truly farm to table experience.